The Future of Comics is Marvel NOW!……?
(well, OK, not really NOW, more like Marvel IN OCTOBER. But hey..)

The Future of Comics is Marvel NOW!

Top Comic Book Series ReEvolve With All New #1 Issues Beginning October 2012

New York. NY—July 6, 2012— The most popular characters. The most acclaimed creators.
The most ambitious stories. This is Marvel NOW!. 

This Fall, the Marvel Universe heads in an exciting all-new direction, as the
industry’s top creators join the top Super Heroes--Iron Man, Thor, Captain
America, Hulk, Spider-Man, Wolverine and more-- to deliver
all-new ongoing series, each beginning with issue #1!

Marvel NOW! is the culmination of Marvel ReEvolution, the groundbreaking new
initiative to evolve the comic book experience through innovation.
It kicks off  in October’s Uncanny Avengers #1, from the superstar dream
team of Rick Remender (Uncanny X-Force,Venom) and John Cassaday (Astonishing X-Men,
Captain America) and continues with jaw-dropping new Marvel NOW! series nearly every week
through February.

“There’s never been a better time to check out comics than Marvel NOW!” said
Axel Alonso, Editor in Chief, Marvel Entertainment. “This isn’t a reboot or a
reimagining—Marvel NOW! is all about looking forward, building on our rich
history of great stories and delivering new ideas.”

In Uncanny Avengers #1, the Avengers and X-Men must join forces to
overcome the greatest challenge either team has ever faced, one so devastating that
neither can afford to do it alone! Can Captain America’s newly assembled team
find a way to peacefully co-exist while also dealing with the game-changing
repercussions of Avengers VS X-Men?

Then in November, Marvel NOW! expands to all corners of the universe with
launches including All-New X-Men #1 by Brian Michael Bendis (Avengers VS. X-Men,
Ultimate Comics Spider-Man) and Stuart Immonen (Avengers VS. X-Men #1 Infinite,
Fear Itself); Avengers #1 by Jonathan Hickman (Avengers VS X-Men, Fantastic Four)
and Jerome Opena (Uncanny X-Force), on-sale in December; and New Avengers #1, by
Hickman and Steve Epting (FF, Captain America), on-sale in January 2013.

“We brought fans the biggest comic book event imaginable in Avengers VS. X-Men
and now we’re taking the Marvel Universe to an exciting new place, beginning with
Uncanny Avengers #1,” said Tom Brevoort, SVP, Executive Editor, Marvel Entertainment.
“If you’re a long-time fan, all the stories you’ve read will give you even more
enjoyment of what’s happening now—we’re not abandoning our past. But if you’re a
new reader, this is where you’re going to learn just why Marvel comics are unlike
anything else you’ve ever read. And no character is left unaffected by Marvel NOW!.”

Every comic book bearing the Marvel NOW! branding includes a code for a free digital copy of that same comic on the Marvel Comics app for iOS and Android devices. Additionally,
each issue #1 of Marvel NOW! series features special augmented reality content
available exclusive through the Marvel AR app – including cover recaps, behind the
scenes features and more that add value to your reading experience at no additional cost.

“This is the natural next step of the Marvel ReEvolution, as we evolve every facet of
Marvel publishing,” explained Joe Quesada, Chief Creative Officer, Marvel Entertainment.
“You’ve seen us craft new digital storytelling formats like Marvel Infinite Comics and
bring added value to our comics with Marvel AR. Now our print comics leap into the
future with a cinematic new look for our covers, exciting new designs for our biggest
characters and stories that will send you on the kind of journey you can only get at Marvel.”

This October, “Join The ReEvolution” as Marvel NOW! kicks off with Uncanny Avengers #1,
ushering in a new era for comics and the perfect jumping on point for new readers. The
biggest creators bring you the biggest characters in the biggest stories…and it’s happening NOW!

To commemorate the historic release of Uncanny Avengers #1 on Wednesday, October 10th,
participating retailers can host special advance release parties the night before! That’s
right, you can experience the biggest new series launch of the year on Tuesday, October 9th
at select retailers, who’ll also have limited edition giveaways exclusive to these events.

For more on Marvel NOW!, please visit and join the conversation on Twitter
with hashtag #MarvelNOW

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7 Comments to “The Future of Comics is Marvel NOW!……?
(well, OK, not really NOW, more like Marvel IN OCTOBER. But hey..)”

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  1. morbidprogeny says:

    I loathe, with a capital Detest, when they Re….. boot, start, Re anything, titles with a new #1. blah. How long before they and DC revert their new numbers back to the originals? Once sales start slipping again? It shan’t be the first time…..

  2. jaydee says:

    yeah, every time they have a new writer on a project, they don’t need to restart the book. It’s a little maddening. At least if they did a hard reboot, they would have a REASON for all this hub-bub, but this seems like calling a molehill a mountain so far.

  3. Troubador says:

    Instead of doing reboots and reimaginings with history wiped clean, I’d like to see them for once create a title in which the heroes have aged in real time. For example: Peter Parker was bitten by a radioactive spider in the 60’s, was a university grad student in the 70’s, got married in the 80’s, all the while dealing with being Spider-Man and balancing a family life. Now it’s 2012, he’s being pushed into retirement at DailyBugle dot com because cellphone cameras have made photographers irrelevant, meanwhile he’s dealing with aging issues and an identity crisis from being pushed out in favor of younger, more violent heroes who are obsessed with their own celebrity. Think about it, Marvel.

  4. Brian the Hutt says:

    Is the All New X-men book going to be ongoing or just a contained mini-series?

  5. jaydee says:

    Not sure about the status of the X-book…but I do know that as of yet, I’m not excited about any of these :/

    Troubador – I TOO would like to read that book!

  6. AllParis says:

    Troubador- well that young conceited superhero thing is basically the starting premise of DC’s Kingdom Come

  7. Mr_fancy_pants says:

    I don’t like it.

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